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ANTHONY BUTTERS

Creative Director

Nodero

Performance / Evidence

Nodero

Breaking through in a brand new market

Result

+67%

Company revenue

LearnCoach

Performance / Evidence

LearnCoach

Data-driven Creative. Commercial Results.

Result

973%

Return on ad spend

Jewellery by Dennis

Pure Brand Storytelling

TELLING 'IMPOSSIBLE' STORIES

SELECTED WORK

We invented the internet!

We invented the internet!

+67% company revenue

+67% company revenue

Advertisement designed to help a new company cut through the noise in a crowded market by making as big a splash as possible.

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Love Taupō

Love Taupō

Making an ambitious idea achievable.

Making an ambitious idea achievable.

Promotional campaign film designed to position Taupō as a summer destination travellers would actively choose on its own merits.

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Jewellery by Dennis

Jewellery by Dennis

Building a world around the product

Building a world around the product

A cinematic brand film designed to express the raw, masculine character of Jewellery by Dennis through location, production design and atmosphere.

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Watch viral teaser trailer

Te Tari Tūtai

Te Tari Tūtai

1 million+ views in 3 months

1 million+ views in 3 months

Online marketing campaign, designed to make te reo Māori fun, easy and automatic

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PayHero

PayHero

One concept, six unique ads

One concept, six unique ads

Paid social campaign designed to turn one tightly planned film shoot into six distinct advertisements.

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Beat Your Demons

Beat Your Demons

Storytelling for storytellers

Storytelling for storytellers

A narrative brand piece, resonating with what all writers have in common: their own insecurities.

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Stressed About Exams?

Stressed About Exams?

From creative experimentation to 973% ROAS.

From creative experimentation to 973% ROAS.

Performance marketing campaign designed to generate immediate paid customer revenue for LearnCoach through audience research, creative testing and paid-media optimisation.

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